On a mission to bring imagination to the learning process

Vitor Azambuja and Gilberto Barroso, longtime friends from Brazil,
combined their talents to create By Kids to Kids after Vitor animated a story his son had written.

Meet the founders

Together they offer playful, interactive, and creative learning experiences that keep students engaged
with curriculum content while empowering them to express ideas through storytelling and animation.

Vitor Azambuja

Co-Founder | CEO Brazil
Vitor, from Rio de Janeiro. A creative specialist, he is an art director and a visual artist. He has worked at several advertising agencies in Rio de Janeiro and São Paulo.

Vitor Azambuja

Co-Founder | CEO Europe
Gilberto, from São Paulo, built his career in the Pay TV industry, helping launch channels like HBO, AXN, and Sony before shifting his focus to education.

Francisco Negrão

Financial Director

Alloma Thérèse

International Relations

Vanessa Lima

Traffic Director

Rafael Azambuja

Production Director

Mario Helme

Technology Director

Francisco Aparecido

Educational Consultant

Chris Johansson

Marketing

Rodrigo França

Quality Manager

Ricardo Kovacs

Tech Lead

Jaqueline Scarton

Traffic Manager

Carol Silva

Traffic Assistant

David Shinjo

Developer

Laís Caneschi

IT Trainee

Maria Bossi

Traffic Trainee